Digital Media Center

Media-iBox MEDIA CENTER

The Internet has increased the number of options to deliver and consume digital media content for both rights holders and consumers. No matter who you are, we are in an era when more and more content is converted into, or stored in digital format.

Human attention has become an increasingly scarce and valuable resource for it has being bombarded relentlessly with all of this new media content and messaging. For media and entertainment companies, the leading edge of success over the next years will be effectiveness in gaining and retaining attention.

Today consumers have increased flexibility in selecting a variety of content portals, a multitude of devices, and numerous payment options from pay-per-view to subscriptions. Monetizing content is directly associated with your company’s ability to draw and retain user attention. The same applies to informing, training or interacting within public institutions and private enterprises.

IBM’s researchers call this phenomenon the “Attention Loop”, and LabOne’s Media-iBox MEDIA CENTER system will help your company master it. Media-iBox MEDIA CENTER is a collection of a backend system which we describe as “digital media engines”, and online client interfaces for consumers (employees or other audiences) to discover, collect, manipulate, selectively or publicly display, secure and share content – be it their own, public or right protected files.

General enterprises may also use Media-iBox MEDIA CENTER for allowing business partners, customers and consumers more freedom to manage their own media and entertainment experiences. Your company’s “Media Center” online application, in standalone form or as part of the Intranet system, will invite seamless and controlled sharing of media streams and files, bounded only by corporate guidelines implemented by the IT department.

Media-iBox digital content management and distribution systems open protected pathways deep in the media organization: to index, catalog, meta-tag, search, retrieve and track digital content usage based on access rights – around the clock, with little need for human intervention.

Media-iBox MEDIA CENTER digital asset management features will allow for network-wide deployment of personalized online destinations where users and consumers will be able to search, rank, manipulate, display and share:

• Digital Photos
• Digital Video
• Digital Audio including Digital Music and Recordings
• Podcasting
• Audio Blogging
• Video Blogging (on broadband networks only)

And all related metadata to make sense and define behavior for each file or group of files. While your company’s Media Center will most likely be experienced from a PC, digital media streams and files can be sent to a variety of devices including the latest generation of mobile phones. Podcasting and Audio Blogging can be authored from the PC or any landline or mobile telephone.

The Media-iBox MEDIA CENTER system frees time and resources, enabling you to further focus on your core business - be it in the public Internet or a private network, while retaining full and creative control over functionality and performance of a number of value added services to be offered to your audience.

Fast & Focused on Making Digital Media into a Business

LabOne is your dream “go-to” company for anything Digital Media. LabOne is 100% focused on your business and opportunity, designs around it, and rapid-deploys one or more systems applications yielding unique and highly customized solutions. This degree of customization coupled with only weeks or months of development will shield your company from the “me too” syndrome brought about by digital media outsourcing companies. We can do so, and so fast, for LabOne has built a number of core “digital media engines” that are continuously expanded and improved. LabOne has dozens of major systems in operation and an impeccable and proven track record.

Media-iBox MEDIA CENTER makes outsourced or “white label media sites” obsolete and enables new and compelling narrowband, broadband, and mobile music and video commerce services that are:

• Visually compelling (up to DVD quality video)
• Personalized & Relevant to your company and your user/consumer
• Interactive & Engaging
• Seamlessly Transactive
• Measurable & Actionable
• Secure and Scalable
• Load-balanced for intelligent use of available bandwidth
• Support and Upgrades directly from LabOne

Anytime, Anywhere and to Any Device

Video and audio files can be streamed to most devices beyond that have gone beyond the personal computer. Couple with the fact that even the heaviest video files can be delivered to hard drives or flash memories, LabOne’s applications based on Media-iBox MEDIA CENTER will allow for outstanding quality streaming or file play back experiences at any time, on Internet-connected PCs, portable devices, mobile phones and new generation televisions.

Online Control Center

Media-iBox’s digital media management capabilities provide innovative methods of organizing, distributing, and tracking assets across multiple channels and can be easily integrated with existing content management systems.

Media-iBox’s Packager and Encoder

For automated encoding processes, Media-iBox platform offers a high performance encoding solution that handles multiple format encoding, including Microsoft® Windows Media (7, 8 and 9), RealNetworks, H263, H264, 3GPP and MPEG-4 (part 3 and part 10). The encoder can be installed in multiple machines, all connected to a single Media-iBox instance. Encoding experts can manage encoding profiles and assign different encoding profiles based on content type or publishing purposes (content that will be sent through mobile will be encoded in 3gpp, while downloadable content will be encoded with windows media 9 2Mbps, for example).

The system also manages 100% of DRM packaging. Some profiles (like high resolution versions, for download) can have DRM as a requirement, hiding complex tasks related to DRM (like generation of keys and packaging) from encoding operators.

Integrated Digital Rights Management

Secure and regulates access to video and other media type, through tight integration with DRM technology from Microsoft. Automate, simplify and enhance DRM functions for both consumers and publishers through intuitive control interfaces.

Scalability and Reliability

LabOne uses the latest technology available from proven and industry standards like .Net, J2EE, XML, SSL, HTTP, as well as industry-leading technologies such as Microsoft Windows Media DRM.

Diversified Monetization Models

Through LabOne and Media-iBox, monetization is made easy through customized solutions including integrated advertising, pay services including pay-per-view, pay-to-own and subscriptions.

Value added applications that can be rapid-deployed and customized over the Media-iBox STORE systems include but are not limited to:

• Live/On-Demand Video Services to Consumers
• Online Music Store
• Mobile Network Music/Ringtone/Truetone Store
• Video Download Store
• Commerce-enabled Personalized Digital Media Centers
• Podcasting or Phone Podcasting Portals

Any of the Media-iBox systems can be hosted anywhere on the Internet, distributed or on a single datacenter, with or without redundancy, and at the customer and rights holder’s discretion. The number of servers and software installations is limited only by the licensing agreement with LabOne Systems. Should it be required, and as part of its rapid-deployment proposition LabOne will also provide on-demand encoding and client interface design and implementation.

To learn more about LabOne’s systems for content aggregators, r/ecord labels, movie studios, e-commerce media destinations, or anyone wanting to seriously market and sell digital media over the Internet or mobile networks, please contact us.